- To represent members on all issues of practice with BOVAEA, relevant government agencies, associations and to be the voice for Practitioners in the country.
- To unite and protect the interests of all Practitioners in the profession.
- To promote the code of conduct, ethics and maintain high ethical standards of practice.
- To safeguard and protect the interest of the general public against fraud by practitioners or persons not authorized to act as practitioners.
- To provide training, education, examination, technical and general knowledge for all Practitioners.
- To mediate disputes / conflicts.
- To provide a platform for networking and business development.
- To encourage, elevate and maintain a high level of professionalism amongst practitioners.
- To work towards the establishment of the Board of Estate Agents Malaysia.
- To eradicate illegal brokers and malpractices.